Friday, November 9, 2007

TV channel that Sells products and making billions

The founder of QVC got the idea to create a TV channel that sells products all the time. QVC sells products 24 hours a day and 365 days a year. It is selling products close to $1 billion every year. QVC is located on a big plot of land. It's like a big movie studio with many rooms. Each room has a different design and look. For example, there's a room that looks like kitchen, another room looks like living room, another room looks like garage, etc. Each product is being demonstrated live and being sold for 5 to 10 minutes. There are a number of segments related to the seasons of the year. Before Christmas holidays, QVC sells products related to holiday gift, holiday decoration, and food. There's always new products coming out.

Problem: too many products, can't see the live usage of the products
Idea/Solution: Products + Live demo + telephone to order + products related to season + TV station ==> QVC
Site: http://www.qvc.com/

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