Saturday, October 27, 2007

Innovative Baking Pan

Aneela was baked a spagghati cake for her husband and the baking went well. But, when she tried to take the cake to place on the plate, the beautiful cake felt apart. She was very frustrated and she started to figure out way to make a baking pan that can be taken apart. That's how she invented Lock 'N Bake pan.

Problem: removing cake from a pan makes the cake falls apart
Idea/Solution: Make the pan disassemblable and the bottom plate of the plate function as a dish
Site: http://tinyurl.com/2cvvaj

Free 411 Calls

411 is information service. You dial 411 and it connects to your phone service provider and you can get information on businesses. People use it mainly to get the phone number and address of restaurants or stores. Do you know how much American spent on calling 411 last year? $8 billion. That's a big market. Home phone cost about $0.75 for 411 call, while some cell phone 411 costs between $1.25 to $1.85 depending on the cell phone company. It is very expensive. A number of company saw the opportunity and they have 411 service for free if you listen to a brief advertisement messages.

Idea: Expensive 411 service + Advertisement = Free for consumer
site: http://tinyurl.com/2tqenb

Friday, October 26, 2007

Fragrance Emitter

I have been seeing alot of stores selling devices that you can plug into the electrical plug and it emits fragrances and make the room filled with wonderful scent. It's a great device to allow people to control the scent in their home easily.
Idea: Device that emit scent + a container with essential oil
Site: http://www.airwick.us/

Thursday, October 25, 2007

Hot Rice without cooking

Some people developed a way of having hot rice without having to cook it. The idea is simple how do you make hot rice without having to cook it before consumption? The developers thought of ways to warm the rice before eating. They cooked the rice and put it under 4000 times atmospheric pressure, and package it. Then, they deveoped a package of material that release heat (exotheric package). Then, they put these two things together in a ready made product. The consumer just need to pour cold water on the exothermic package to trigger the release of heat, and the rice absorb the heat, and the cold water turn into steam.

Idea: Cooked Cold Rice (under 4000 atmospheric pressure) + Exothermic package + cold water ==> Hot Rice
Site: http://tinyurl.com/2672c5

Wednesday, October 24, 2007

A better Blanket

Recently, I saw a new kind of blanket, called Slanket. Every day we use our blanket, but we have not thought of any way to improve it. The guy who invented Slanket got the idea in improved version of blanket with sleeves while he was using his blanket in the cold winter night. How many times have we used blanket while using the computer at night in the winter night? What do most of us do? We just tolerate the discomfort and the awkwardness. The next time we feel awkward or uncomfortable, we can try to think of a way to improve it and we will be on our way to millions.

Condition/Scenario: Cold winter night, Using computer, Discomfort with blanket
Idea: Blanket + Sleeves = Slanket
Prototype: make Blanket with sleeves
Site: http://www.theslanket.com/

The goal of this blog: Exploring Simple Business

Welcome to Simple Big Idea Business Blog!

Up to recently, I have always assumed that all the simple businesses does not exist any more because we are in 21th century and technology is so developed. I was proven wrong again and again when I see people making millions with simple ideas.

Some questions came to mind and I will use this blog to answer these questions and explore ideas. Here's are some of the questions:
Is it possible to make millions with simple ideas?
What kind of simple ideas have people made millions with?
How do people get these idea, develop the idea, and develop the products?
What steps can I take to move toward having a simple idea that can generated millions?